calling all businesses: become a friend of frocktober!

Not that we ever need a reason to help be part of a great cause, but with Frocktober making a swift annual return very soon, we thought there’s no better time than now to let small businesses in on a super-lovely campaign.

First up, Frocktober has dazzled as Australia’s most fashionable month-long fundraiser, spreading awareness and raising funds for vital ovarian cancer research through the Ovarian Cancer Research Foundation (OCRF). For a day, a week, or the entire month of October, Australians from all walks of life are invited to dive into their wardrobes rock a frock in the name of ovarian cancer research. This year, OCRF is asking fashion retailers (big or small) to help out the cause by becoming a Friend of Frocktober through the sale of frocks, dresses, gowns… you get the gist!

Wondering how you can join Frocktober party? There are no shortage of ways! Donate a percentage from every dress sale in October, host a fashion themed fundraising event for customers, or create a Frocktober discount code to drive frock sales. The opportunities are endless and can be tailored any which way you see fit! There's also the warm and fuzzy feelings you'll get by supporting a worthy cause – which we think is pretty spiffy.

To become a Friend of Frocktober, chuck an email over to aimee.kendall@ocrf.com.au